Listen To Your Self-Brand Audit
Your gut is telling you that something in your business is not right. Maybe it is not completely wrong, but it can definitely, be better. I feel ya! Being an entrepreneur feels a lot like asking yourself every day: WTH am I doing, while having a Google tab always open for the “How to” questions, we are too ashamed to say out loud.
Too close to reality? Allow me to give you my two senses. If your gut is speaking, you SHOULD listen. You might be wrong, and only in need of validation; but don’t ignore the alarm going off in your gut, head, heart; sixth sense, or whatever you want to call it.
“Don’t ignore the alarm going off in your gut, head, heart; sixth sense, or whatever you want to call it.”
The scariest part of the “Audit” isn’t getting the results…
In fact, it is the vulnerability part that is scary. The “letting someone look behind the curtain” with the possibility of…
I’m gonna say it…
JUDGEMENT.
That is the real boogie man! Isn’t it? What if I have been a fraud all this time? What if I have been running the show while people behind the curtain are dying to quit on me? What if I thought I was doing well when actually, I AM NOT? Or worse, what if I am not good at what I am doing, and finally, someone will tell me I need to find a job and stop playing the “being my own boss” game?
You have to tell Bruno to shut up.
(Quick Luca reference btw) I promise you, no one is judging more than you are. Look at it this way: bringing someone to look at your business with a fresher perspective is the healthiest thing you can do, in fact, making the decision is the reason why you will succeed. Knowing you need help is not the same thing, as asking for it.
The person coming to give you their perspective isn’t the hero saving the day, you are. You care so much, you are willing to accept that maybe your way isn’t the only way. You are okay with setting your pride aside to MAKING IT HAPPEN. You are taking the unknown road, a leap of faith because deep down you want GREAT! and not just okay…
So, what is it gonna be? Are you gonna save the day or keep snoozing the alarm?
IF YOU FOUND SOMETHING INSPIRING, INTRIGUING, OR ENCOURAGING IN THIS JOURNAL ENTRY—I WOULD LOVE TO KNOW!
Send me a message in the DMs or contact me to inquire about working together. I can’t wait to keep the conversation going.
