Make the most of your investment
Don’t leave out the opportunity to make the most of out of it, with a creative direction that pushes your imagery and product to be next level. Anyone can take good pictures, but can they ensure they will be images you can use seemlessly for you brand? That’s up to you.
DITCH THESE PROBLEMS
Pretty Images You Can’t Use
01
The Overwhelming Planning
02
Wasting Time & Money
03
Off Brand Imagery
04
Mismatched styling
05
Why Invest in Art Direction
1 THE PLAN
We need to plan ahead to determine what kind of imagery we want to capture based on our communication needs and usage. No more super tight crops that cannot be used unless edited in Photoshop. Knowing where the images will be used will dictate the required format and amount of space needed in each shot.
2 STRATEGIC
A few outfit changes won't cut it. Let's conceptually tie in your brand's concept and select props and clothing that will reinforce your communication with a super fun and creative style. Let's use metaphors and create rich and meaningful imagery that will last more than one season.
3 ON BRAND
We will keep your audience in mind at all times while we choose poses, locations, and items. But most importantly, we will stay on brand with your look and feel. We want to make sure these images represent you and your brand in the best possible way.
ART DIRECTION
InStyle
Photoshoot
INCLUDES:
Briefing Call (Max 2hrs)
Concept Development (1-3 options)
Location Options (2-3 options)
Shooting List
Outfits Styling (Max 3)
Makeup, Hair & Nails Styling References
Posing References
Prop Selection Guidance
Art Direction Document
Meeting with Photographer (via Zoom)
Virtual Support on the day of the shoot (via Zoom)
**Pricing does not include prop costs or photography fees, but I will take budget into consideration for styling options. (Whether that is your own clothes or a completely new outfit.)
STARTING AT $1000
Past Client Work
CLOTHING BRAND: GIALA
ART DIRECTION & STYLING: ALE NOW
PHOTOGRAPHY: REBEL REBEL
FOOD BRAND: FOODNEY
ART DIRECTION & STYLING: ALE NOW
PHOTOGRAPHY: BRITTNEY LEIGHANN
WEDDING BRAND: EMMA ROSE
ART DIRECTION & STYLING: ALE NOW
PHOTOGRAPHY: REBEL REBEL